1.
What factors influence labor turnover in
the hospitality industry?
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One common cause of high
employee turnover rates is low pay and benefits packages. When a worker is
employed in a low-wage position with limited benefits, there is little
incentive to stay if a similar employer offers even a slightly higher rate of
pay. Low entry positions are hardly ever adequately rewarded and may push
employees to seek companies and or positions that will pay them what they're
worth. The hospitality industry is a 24/7 business requiring
long hours, open availability, and low pay.
Seasonality is another reason.
Many hospitality positions are seasonal in nature. While lay-offs are a
necessity for business survival, they are hard for workers who will receive
minimal unemployment benefits. Many people might choose another industry to avoid
long periods of unemployment during off - peak times.
Poor job matching is another
common cause of high employee turnover rates. Workers who are employed in
jobs for which they are over- or under-qualified, may feel frustrated and be
inclined to look for other work. For many people postings in positions like
reception or housekeeping is nothing more than a stepping stone, a temporary
position, until they finish school/university so they can move on to their
'real jobs'
Hospitality industry workers
experience jobs that are tightly controlled, routine and monotonous. Their
role as service providers however demands that they present an appropriate
emotional response regardless of the circumstance. Often their shifts include
uneven hours, such as early followed by late shifts, working on Christmas and
Easter etc creating a general emotional fatigue that most workers are unable
to cope with and lead to general dissatisfaction about their roles.
Finally the problem is so vast
that most companies prefer to focus on the results rather than the actual
problem. Many hotels find replacing employees easier than forming retention
strategies, therefore creating a vicious circle of employees leaving because
they are easily replaced and positions being vacant because employees are
leaving.
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2.
What steps could you, as a manager, take
to improve the stability of employment?
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·
The first step would be to
clarify what the hotel is about. For example is this a family friendly hotel
or not, is the target group holiday makers or corporate customers? That will
give employees a better idea about how they should approach their guests or
patrons.
·
The next step would be
figuring out exactly what employees need and want. Most hospitality
industries hire people from all sorts of background and experience. It is
unreasonable to assume that each and every one of the employees has all the
tools, training, and support from supervisors they need to excel. It is
necessary to check.
·
Another step would be open
lines of communication. Training sessions, memos, newsletters, FAQs, and
regular meetings can all be used to provide information necessary for the
best possible customer satisfaction. I would make sure to ask questions, and
if people are confused, redesign the way the information reaches them.
·
I would figure out a way to
get all of the employees engaged in planning and decision-making. That
hotel's success becomes theirs: something they’re willing to fight for. To do
this, whenever possible, ask for input and use their ideas. That way, they
feel appreciated and important. This can not only empower and motivate
employees, it can also lead to new and more productive ways of working that
normally would be overlooked during more stable times.
·
Feedback is another great
motivator. Positive feedback should be given right away, to encourage more of
the same performance. Negative feedback should also be given a.s.a.p., so
that workers have the opportunity to self-correct. Also saying “Thank you!”
for a job well done. It’s a powerful
motivator, and should be done often.
·
I would use my judgment,
wisdom, and experience to create a supportive environment. When problems
arise, examine the circumstances, understand the context, and only then pass
judgment. A manager should when problems arise, examine the circumstances,
understand the context, and only then pass judgment. Respect and trust your
team and you will get the same in return.
If I make a mistake, I will apologize and admit I wrong.
·
I believe that making work
fun really pays off, since people often get a lot more done when they enjoy
themselves. It is important not to lose touch with the day to day activities
(you cannot offer advice simply quoting books) and it builds trust among
employees to see people with sunny disposition in charge.
·
People need to feel
appreciated and useful. They need to feel that management sees them as
valuable members of a team. So as a manager I would try to earn my teams
trust that I am doing anything in my power to retain them and not treat them
like tools that can easily be discarded.
·
Finally incentives such as
monetary rewards when targets are achieved always help people to enhance
people's performance and lead to higher levels of job satisfaction.
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3.
Identify and as appropriate, explain the
main areas involved in the management of Human Resources.
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A human resources department is
responsible for:
Selecting, assessing and
terminating staff. One of the main functions of every human resource
department is going through the process of finding personnel when it is
necessary. Also assessing the individual workers’ performance and maybe
handling their termination is the responsibility of HR.
Training on the job and
educating personnel. Another very important function of the HR department is
training and generally educating personnel for the company. In any industry
new trends are emerging all the times and staff must be constantly updated to
keep up. That is especially true in hospitality as new markets are constantly
emerging and competition is fierce.
Health and safety of employees.
HR must ensure that the environment is safe and that health hazards are as
limited as possible. Like in every industry hospitality has its dangers that
is why there are specific regulations in place to keep both employees and the
public safe. Human resources must make sure that the standards are kept.
Wages, bonuses etc. Another
responsibility of the human resources has to do with the staff’s wages and
compensations. A lot of companies have schemes that reward full attendance or
bonuses when the hotel reaches an occupancy target etc. Human resources
gather information and statistics about staff performance and disperse funds
according to the company’s policy.
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4.
Where might a manager most effectively
target recruitment campaigns?
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Hospitality today requires a
very wide range of skilled professionals and therefore not everyone can be
found in the same place. Supposing we are dealing with a large hospitality
unit I can see the following choices:
Low entry personnel such as waiters
and room attendants usually comes through agencies. Usually there is a very
large turnover in these positions as a lot of people don’t consider them
‘real’ jobs and carry a heavy stigma. The company cannot waste resources and
time trying to make the best possible selection so an agency can perform the
preliminary interviews and background checks and then offer acceptable
candidates to the HR department. Smaller scale companies might advertise
vacancies through job centers.
Medium entry personnel and
middle management such as duty managers, head receptionists etc are a
different matter. Usually vacancies are advertised within the company itself
just in case there are interested parties who can fill the position (example
people might move from reception to the reservations department). In the same
spirit colleagues might have possible candidates to suggest. Also trade
journals and websites is a good way to attract candidates.
Finally there is the higher
managerial personnel to consider. The process here is a little different
especially for big hotels as the SEO usually has very little to do with the
day to day operations of the hotel and more to do with major financial
decisions and strategy. So sometimes it might not even have academic diplomas
(Nassetta Christopher SEO of Hilton industries has a degree in finance) but
must have plenty of experience in the field. Once again the company must look
to its own for people before attracting outside talent.
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5.
What is job analysis and how might it be
used in an organization?
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A job analysis is comprised of
three things: the tasks that make up a job, the conditions
under which they are performed, and what are the job requirements in
terms of potential for achievement, attitude, knowledge, skills, and the physical
condition of the employee.
The reasons companies use job
analysis are to determine the most efficient methods of doing a job, to enhance
the employee's job satisfaction, to improve training methods and to match the
right people in the right position. The outcome of a job analysis would be an
accurate job description. Employee job descriptions are written statements
that describe the duties, responsibilities, required qualifications, and
reporting relationships of a particular job. Poorly written employee job
descriptions add to workplace confusion, hurt communication, and make people
feel as if they don't know what is expected from them.
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A confident individual with extended background in customer service and hospitality. Has helped hone the ability to build long term working relationships and working calmly when under pressure. Has a strong focus on delivering sales and retaining and expanding existing client relationships and generating revenue for the organisation. Keen for a new and challenging position, which will make the best use of existing skills and experience.
Sunday, December 1, 2013
Human Resources Management 01
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